“Eileen Arbues has proven she not only has a keen understanding of the North American market and consumer, but perhaps more importantly from my European view point, she understands and reflects the cultural differences of the European markets and diverse consumer base. It’s not often you meet someone who is as conversant in as many industries and markets as Eileen and also someone who is able to relate so effectively at so many levels within the organization. Eileen is a consistent and reliable resource, and someone that I truly enjoy working with.”
Gerhard Florin, Executive Vice President and General Manager
of International Publishing for Electronic Arts
»» Read more …
 

Marketing Expansion Programs
That Drive Profitable Growth

The N2O Approach

N2O Consulting offers a three-pronged approach to maximizing your marketing success. Telling a good story is not enough! Today’s companies must continually check the market and measure their marketing efforts against current market forces.

Investigate, Integrate, and Innovate

N2O’s central focus is on market expansion, and creating products, programs and promotions that drive profitable growth. Our work spans all phases of the marketing process—from strategy through execution—to develop, manage and grow strong brands.

You Receive These Valuable Tools:

• Actionable and forward-looking customer segmentation strategies based on thorough analysis of the target market.

• Clearly identified opportunities and tactics for extending your brand, product portfolio and channel partners.

• Strategies for ramping up new customer acquisitions and strengthening customer loyalty.

• On-going mechanisms for screening and development of future opportunities across the organization.

• Frameworks for ensuring brand consistency across the organization and throughout the customer experience.

N2O Services at a Glance

Growth Strategies

Develop strategies for new markets, new customers, new product introductions, and product line extensions.

Business Case Development

Verify whether a “hunch” can be transformed into an executable strategy.

Communication Plan Development and Budget Allocation

Working as a liaison between the client and the creative agency, N2O can not only streamline the process, but ensure a desirable outcome for both.

Marketing Training Programs

N2O offers classes that give you proven tools, skills and processes that can be immediately applied on the job. Please contact Eileen Arbues for a hands-on, customized training seminar for your company.